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Phase2 Earns Gold-Level Partner Status with Optimizely

Caitlin Loos | VP, Marketing

December 16, 2025


ARLINGTON, VA, December, 2025 – Phase2, an enterprise technology partner for digital modernization, emerging innovation, and purpose-built AI products and frameworks, has been elevated by Optimizely to Gold Partner status.

Through this accomplishment, Phase2 joins as a qualified, value-add seller of the Optimizely Digital Experience Platform. With a national footprint and deep expertise in health and wellness, Phase2 brings proven strategy, design, and technology leadership to organizations adopting Intelligent Digital Experience leveraging Optimizely solutions.

“Achieving Gold Partner status with Optimizely reflects our dedication to helping clients in healthcare and other regulated industries unlock the full value of their digital investments,” said Chris Jorgenson, Director of Strategic Partnerships at Phase2. “By combining our deep expertise in highly regulated industries with the power of Optimizely One, we’re able to deliver best-in-class digital experiences that improve engagement, streamline operations, and create measurable business impact. This partnership strengthens our ability to help organizations not only keep pace with evolving consumer expectations, but lead with innovation.”

Optimizely’s Digital Experience Platform, known as Optimizely One, provides a wide range of powerful features for marketers, including industry-leading content management, content marketing, commerce, data and personalization tools, and web and feature experimentation functionality, all in an easy-to-use and fully integrated suite. A commissioned Total Economic Impact™ study conducted by Forrester Consulting on behalf of Optimizely found that over three years, a composite organization realized 370% return on investment (ROI), $9.84 million net present value (NPV). Optimizely also generated $1.1 million in savings due to increased developer productivity as a result of deploying the company’s DXP.

Phase2 has successfully earned seven Opal Developer certifications as part of Optimizely early adopter program and is contributing to the development of the tool via agent creation.With Opal, Optimizely’s smart AI assistant, embedded across the entire marketing lifecycle, teams can work faster, better, and smarter through generative AI, smart insights, and automated recommendations. 

“With a network of over 700 partner companies in 30 countries, Optimizely seeks to connect with qualified partners whose firms possess a wealth of experience, team members with a creative outlook, global reach, and a collective eye toward future opportunities to ensure mutual customers are successful in the short and long term.

“Optimizely is thrilled to continue our relationship with a first-class partner like Phase2 who has now earned Gold status,” said Jessica Dannemann, Chief Partner Officer at Optimizely. “We look forward to seeing what our customers can achieve with Optimizely and Phase2 at their side.”

About Phase2
Phase2 is your technology partner for digital modernization, emerging innovation, and purpose-built AI products and frameworks. Over the last 20 years we have partnered with enterprise organizations at the forefront of their industries who strive to change how the world does business and how society is served. Through solutions that demand both deep expertise and advanced AI capabilities, we help organizations leap ahead with automatic, fast, safe, and scalable solutions that have never been possible before. Learn more at phase2.io.

About Optimizely
At Optimizely, we're on a mission to help people unlock their digital potential. We do that by reinventing how marketing and product teams work to create and optimize digital experiences across all channels. With Optimizely One, our industry-first operating system for marketers, we offer teams flexibility and choice to build their stack their way with our fully SaaS, fully decoupled, and highly composable solution. We help companies around the world orchestrate their entire content lifecycle, monetize every digital experience and experiment across all customer touchpoints – all through Optimizely One, the leading digital experience platform that powers every phase of the marketing lifecycle through a single, AI-accelerated workflow.

Optimizely has nearly 1,500 employees across our 21 global offices and has 700+ partners. We are proud to help more than 10,000 businesses, including H&M, PayPal, Zoom, and Toyota, enrich their customer lifetime value, increase revenue and grow their brands. At Optimizely, we live each day with a simple philosophy: large enough to serve, small enough to care. Learn more at optimizely.com.
 


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